Our experience is in hi-tech and includes both start-ups and Fortune 500 companies.

Virgin Mobile USA – Successfully ensured that every aspect of Marketing and Sales was prepared for a successful, nationwide launch

 Virgin Mobile USA — Created a standard blueprint for creating and launching nationwide marketing promotions under very tight timelines

Virgin Mobile USA — Ensured key customer-facing business processes were tested with beta customers prior to launch to protect customer satisfaction

 WebEx Communications – Identified key problem areas in acquiring customers after conducting market research on lost customer sales and new customer sales

WebEx Communications — Created and launched a Corporate Responsibility Program to promote the company’s focus on reducing carbon emissions.

WebEx Communications – Led marketing integration efforts to ensure all marketing programs and resources were aligned, aimed at the proper target audience and took advantage of cross-marketing opportunities.

WebEx Communications – Managed the launch of several new products aimed at the emerging pro-sumer market.

Globalstar USA – Managed the successful launch of Globalstar satellite services in the Caribbean in record time by effectively leading a cross-functional team.

     ————————————————————————————————————————

Verizon Wireless (previously AirTouch Cellular) — Oversaw various marketing and IT programs while employed over 13 years by AirTouch Cellular (now Verizon Wireless). Programs included customer satisfaction and measurement, launch of a new cellular prepaid product, launch of several marketing programs, business process engineering lead for customer-facing processes, billing system evaluation/selection marketing lead, churn management team lead.

How did Cavanagh Consulting start?  Click here to find out.